Get a glimpse inside the world of Italian design factories, as told by Alberto Alessi during the European Design Symposium hosted by the Indianapolis Museum of Art. As the Director of Marketing Strategies and Design Management, Alberto Alessi is the third generation to oversee the communication and design strategies of Alessi Spa. In addition to overseeing the company's practices, Alessi has written La Cintura di Orione, Not in Production Next to Production, and The Dream Factory. In 1998, Alessi received the Design Award for Lifetime Achievement from the Brooklyn Museum of Art.